- Redesign the e-commerce shopping experience by providing consistent and user friendly solutions, based on a brand new design system
- Develop and document a comprehensive design system, which would enable other product teams to develop solutions faster and at lower costs.
Objectives and goals
- Redesign the e-commerce shopping experience by providing consistent and user friendly solutions, based on a brand new design system
- Develop and document a comprehensive design system, which would enable other product teams to develop solutions faster and at lower costs.
- Redesign the e-commerce shopping experience by providing consistent and user friendly solutions, based on a brand new design system
- Develop and document a comprehensive design system, which would enable other product teams to develop solutions faster and at lower costs.
Opportunities
Iteration
Iteration
Launching this experiment significantly increased user retention and engagement in product.
It also confirmed that I solved a pain point that users had for a long time along with opening doors for more personalized experiments with possibilities to cross- and up-sell as well as providing users with more relevant information for further engagement.
Impact & learnings
Impact & learnings
- Redesign the e-commerce shopping experience by providing consistent and user friendly solutions, based on a brand new design system
- Develop and document a comprehensive design system, which would enable other product teams to develop solutions faster and at lower costs.
Next iteration
Launching this experiment significantly increased user retention and engagement in product.
It also confirmed that I solved a pain point that users had for a long time along with opening doors for more personalized experiments with possibilities to cross- and up-sell as well as providing users with more relevant information for further engagement.
Impact & learnings
Product designer
My role
Strategy, mapping and logic, UX/UI, interaction design, data analysis
Responsibilities
- Redesign the e-commerce shopping experience by providing consistent and user friendly solutions, based on a brand new design system
- Develop and document a comprehensive design system, which would enable other product teams to develop solutions faster and at lower costs.
Objectives and goals
- Redesign the e-commerce shopping experience by providing consistent and user friendly solutions, based on a brand new design system
- Develop and document a comprehensive design system, which would enable other product teams to develop solutions faster and at lower costs.
Opportunities
- Redesign the e-commerce shopping experience by providing consistent and user friendly solutions, based on a brand new design system
- Develop and document a comprehensive design system, which would enable other product teams to develop solutions faster and at lower costs.
Iteration
Impact & learnings
Impact & learnings
Launching this experiment significantly increased user retention and engagement in product.
It also confirmed that I solved a pain point that users had for a long time along with opening doors for more personalized experiments with possibilities to cross- and up-sell as well as providing users with more relevant information for further engagement.
- Redesign the e-commerce shopping experience by providing consistent and user friendly solutions, based on a brand new design system
- Develop and document a comprehensive design system, which would enable other product teams to develop solutions faster and at lower costs.
Next iteration
Launching this experiment significantly increased user retention and engagement in product.
It also confirmed that I solved a pain point that users had for a long time along with opening doors for more personalized experiments with possibilities to cross- and up-sell as well as providing users with more relevant information for further engagement.
Impact & learnings
Lead product designer
Vision, research, experimentation, roadmap and development, UX/UI
Scope
Atlassian Growth
Team
My role
Sign up and onboarding
Problem
Users struggle to find clear, actionable answers across scattered tools and are often slowed down by unfamiliar jargon, which creates confusion. For the business, this leads to reduced productivity, slower onboarding, and siloed knowledge, ultimately impacting team efficiency.
Atlassian
Deeply integrated and AI-powered knowledge discovery tools
Solution
0-1 Rovo (Atlassian AI product) launched across multiple markets for millions of users
